Like many, we use the end of the year to reflect on what went well, what did not, and how we can improve. We believe it is important to not just focus on the things that did not go as well as we hoped, but to stand in gratitude for what went according to or better than planned.

Our major takeaways from our 2021 in business are:

We need to remain focused on the work we are doing. Despite not hitting the numbers we set for ourselves, feeling like a launch was a failure, and at times thinking that "nothing is happening", we see how large of an impact we've made in such a short time.