Alisha Featured In LA Weekly
The Mompreneur Who Cracked The Code To Financial Freedom Wants To Share Her Knowledge With Other Women | Alisha Pennington and The Life Changing Business Model
It all started when Alisha Pennington wanted something for herself that she didn’t see being done by anyone else. Young Alisha was fresh out of college when the torment of the 2008 recession was still alive and well. With no employment around, she took matters into her own hands, acknowledging that if there was something she wanted, she might have to create it. It wasn’t long after that when she decided that instead of continuing to look for employment in an employment-less economy, she would instead use her knowledge as a sports medicine expert to start her own business. That is when ATvantage Athletic Training, a sports medicine staffing agency, was born. The company was established by Alisha in 2012, and by 2016, it had hit the million dollar mark. The business was serving.
ATvantage’s exponential success drove Alisha to be sought out by those around her. Everyone wanted to know the secret to her success and she is no gatekeeper—never was and never will be. So in order to let fellow entrepreneurs in on her business strategy and success, she began sharing her journey through a podcast. Once again, and like ATvantage, the podcast was a hit. Not only a hit in terms of its reach, but also in that Alisha Pennington’s entrepreneurial listeners began to have their businesses take off. They were prosperous. Her strategy as a business consultant was working, and it was proving itself again and again. By 2019, her and her family were fully benefiting from this success. She saw something for herself, she went after it, stayed disciplined in the pursuit, and she was being rewarded: with financial freedom.
If there is one thing that she believes in, it’s the power of becoming your own boss. Throughout her journey, not only did Alisha see and experience the perks of being an entrepreneur but she also became determined to help other women reach their utmost potential.
“We’ve been teaching people how to build successful businesses and now it’s time to show them the lifestyle that comes along with it” – Alisha
Alisha Pennington is a true advocate for the power of women. She is passionate about helping women find maximum success when pursuing their callings. That is why in 2020, alongside her right-hand man (and husband) Maurice, they established the consulting firm Pennington Perspective. Pennington Perspective is all about giving entrepreneurs the necessary tools, strategies and foundations to execute their business at the highest level. No matter the industry or the stage that a business may be at, Alisha, Maurice and the team at Pennington Perspectiveare committed to establishing strong business foundations, while providing systems and processes for scale.
By 2022, not only has Alisha been named a best practices author by her national association, and built several very successful businesses, but with Pennington Perspective, she has a mission to share her expertise with other powerful women. She has grown to vastly improve her acumen in the industry and she is committed to sharing her knowledge with wives, mothers, sisters and daughters who want to take their passions, skills and expertise to the next level. Alisha’s commitment comes from a place of admiration of other women who are just like herself; talented, hard working and most importantly, looking for the gift of financial freedom.
At her young age, Alisha Pennington has managed to crack the code to financial freedom. With wit and a drive like no other, Alisha has one goal and one goal only: to help other women achieve their full potential and begin reaping the perks of being their own boss. If there’s one thing we’re sure of, is that with Alisha and Pennington Perspective, anything is possible.
This article was originally posted on LA Weekly
